Content Creation & Production ■ Ideate, shoot, and edit short-form videos (Reels, Shorts, TikTok-style) for Tamasha's app ecosystem ■ Create a steady stream of native, platform-first content — not repurposed ads ■ Be comfortable appearing on camera as a face/voice for Tamasha when needed Trend & Platform Mastery ■ Track trending audio, formats, memes, and challenges across Instagram, YouTube Shorts, and X ■ Adapt trends quickly to fit Tamasha's brand voice and the live gaming/entertainment space ■ Experiment with new formats and platforms as they emerge Community & Creator Collaboration ■ Collaborate with creators and streamers on the Tamasha platform to co-create content ■ Capture and repurpose live, in-app, and event moments into shareable social content ■ Engage with comments and DMs to build an active, responsive community presence Content Calendar & Consistency ■ Own and maintain a content calendar across all social handles for Tamasha's apps ■ Post consistently, at optimal times, to grow reach, followers, and engagement ■ Batch-produce content to keep a healthy pipeline of ready-to-post assets Performance & Iteration ■ Track views, engagement, follower growth, and shares to see what content resonates ■ Double down on formats that perform and retire ones that don't ■ Share learnings with Marketing and Growth teams to inform paid creative and campaigns