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Location: Hyderabad (Onsite)
The Smarketers is a growth-focused B2B marketing agency helping SaaS and technology companies accelerate pipeline and revenue through full-funnel marketing, organic growth, performance campaigns, and sales alignment.
We operate in a high-accountability, results-driven environment where strategy, execution, and measurable business impact go hand in hand.
We are looking for a Senior SEO Manager who combines deep core SEO expertise with modern search evolution, community-driven visibility, and revenue-focused execution.
As a Senior SEO Manager, you will lead organic growth initiatives across search ecosystems for B2B and SaaS clients as well as internal brand growth.
This role requires:
Strong technical and strategic SEO foundation
Expertise in modern digital presence optimization including GEO, AEO, and LLM discoverability
Understanding of user behavior, search intent, and buyer journeys
Ability to leverage dark social channels and community conversations to drive qualified traffic
Alignment of SEO efforts with marketing, sales, and revenue goals
Ownership of measurable KPIs and business outcomes
You will lead strategy, manage a team, collaborate cross-functionally, and act as a trusted advisor to clients.
Develop and execute comprehensive SEO strategies for B2B and SaaS clients.
Build organic growth roadmaps aligned with pipeline and revenue targets.
Implement modern optimization frameworks including Generative Engine Optimization (GEO), Answer Engine Optimization (AEO), entity optimization, and LLM visibility strategies.
Map SEO initiatives to buyer journeys, ICPs, and content funnels.
Continuously evolve strategy based on algorithm updates and behavioral shifts.
Conduct advanced technical SEO audits covering crawlability, indexing, site architecture, internal linking, structured data, and Core Web Vitals.
Optimize for featured snippets, answer boxes, and intent-based results.
Improve site performance and UX signals that influence rankings and conversions.
Collaborate with developers for seamless implementation.
Drive SEO-led content strategies based on search intent and topic clustering.
Develop scalable white-hat backlink and authority-building frameworks.
Leverage digital PR, partnerships, and thought leadership placements.
Identify and utilize dark social channels (Slack communities, WhatsApp groups, private communities, industry forums, newsletters) to increase brand visibility and referral traffic.
Monitor and analyze community conversations to identify search demand signals and content opportunities.
Integrate community insights into content and keyword strategies.
Align SEO initiatives with performance marketing and demand generation strategies.
Understand how organic and paid channels complement each other.
Contribute insights from search data to improve campaign performance.
Optimize landing pages and conversion pathways to improve MQL and SQL generation.
Lead SEO execution using tools such as:
SEMrush
Google Search Console
GA4
Screaming Frog
HubSpot
Looker Studio
DashThis
Airtable
Define, track, and optimize KPIs including:
Organic traffic growth
Keyword ranking improvements
Share of voice
Organic lead generation
Conversion rates
Assisted pipeline contribution
Revenue attribution from organic channels
Build executive-level dashboards for clients and leadership.
Deliver actionable insights, not just reports.
Lead and mentor SEO team members.
Review deliverables to maintain high quality and performance standards.
Act as the strategic point of contact for client SEO engagements.
Present roadmaps, insights, and results confidently to stakeholders.
Manage multiple SEO projects within a B2B marketing agency environment.
Collaborate with content, design, development, sales, and performance teams.
4–8 years of hands-on SEO experience with strong exposure to B2B or SaaS.
Deep expertise in technical, on-page, and off-page SEO.
Strong understanding of modern search ecosystems including entity-based search and answer-driven optimization.
Experience optimizing for emerging search behaviors and AI-driven discovery environments.
Proficiency with SEO, CRM, and reporting platforms including SEMrush, HubSpot, Looker Studio, DashThis, and Airtable.
Strong analytical mindset with ability to interpret user behavior and traffic patterns.
Understanding of marketing-to-sales alignment and pipeline metrics.
Experience leading teams and managing client relationships.
Comfortable operating in a fast-paced B2B agency culture.
A core SEO strategist with modern adaptability.
Someone who understands traffic is not the goal — revenue impact is.
A professional who combines search intelligence with business understanding.
A leader who builds scalable frameworks, not one-off wins.
A high-ownership individual who drives measurable outcomes.
Work with high-growth SaaS and B2B technology brands.
Lead modern search and digital presence transformation initiatives.
Own strategy, execution, and measurable impact.
Be part of a performance-driven, growth-focused culture.
Accelerate your leadership career in organic growth.