Job Description – Lead Generation Analyst
Experience: 2–5 Years
Location: Hyderabad (Work from Office)
Department: Sales & Growth
About the Role
We are looking for a proactive Lead Generation Analyst to identify target accounts, build
high-quality prospect databases, and support the GTM team by generating qualified B2B leads.
This role focuses on research, prospecting, data enrichment, and outbound lead generation—not
sales qualification or deal closure.
Key Responsibilities
• Research target companies and decision-makers.
• Build prospect databases using LinkedIn Sales Navigator, Apollo.io and similar platforms.
• Execute email and LinkedIn outreach campaigns.
• Enrich and validate lead data in CRM.
• Support SDR and Sales teams with a consistent flow of qualified leads.
• Track lead generation metrics and maintain CRM hygiene.
Required Skills
• 2–5 years in B2B Lead Generation, Market Research, or Demand Generation.
• Hands-on experience with LinkedIn Sales Navigator, Apollo.io, Lusha, ZoomInfo, RocketReach or
similar tools.
• Proficiency with AI tools such as ChatGPT, Claude, Gemini, and Perplexity for prospect research
and outreach.
• Experience with HubSpot, Salesforce, Zoho CRM or similar CRM platforms.
• Excellent research, communication, and data management skills.
Preferred Skills
• Experience in SaaS, HRTech, AI, Enterprise Software, or IT Services.
• Knowledge of Account-Based Marketing (ABM).
• Experience identifying enterprise stakeholders such as CHROs, CIOs, CTOs, Talent Heads, and
Business Leaders.
KPIs
• Qualified leads generated
• Target accounts researched
• Decision-maker contacts identified
• Database accuracy
• Lead acceptance rate by SDR/Sales
• CRM hygiene and reporting accuracy
Tools You'll Work With
LinkedIn Sales Navigator, Apollo.io, ChatGPT, Claude, Gemini, Perplexity AI, Lusha, ZoomInfo,
RocketReach, HubSpot, Salesforce, Zoho CRM.