Wakefit.co is a research and innovation-driven home and sleep solutions company established in March 2016. It was founded by Ankit Garg and Chaitanya Ramalingegowda and holds a vision to be the most loved home solutions company in India. With an ever-expanding portfolio that includes mattresses, pillows, bed frames, mattress protectors, comforters, bedsheets, pillows, back cushions, sofas, coffee tables, shoe racks, lighting, decor and much more. Wakefit.co manufactures all of its products in-house.
The company sells across the country through its own online portal and through other online marketplaces. Wakefit.co prides itself on its customer experience, with over 10 Lakh customers serviced across six years and over 3 lakh positive reviews received online. The company has received Series A funding from marquee investor Sequoia Capital India, Series B funding from Verlinvest and Sequoia Capital India, and Series C funding from SIG, Verlinvest and Sequoia Capital India. It has recorded 3x revenue growth year-on-year since 2016 and is currently valued at 2800 crores.
Wakefit.co follows a unique delivery model. It has a product-oriented approach that invests heavily on research and innovation to create products that are ahead of the industry curve. It ships products to its customers directly from the factory, thus ensuring significant cost reduction which gets passed on to the customer. The USP of the brand lies in the fact that its products are made after extensive customer interviews and extensive research.
2016: Started Operations & served our first 100 customers by personally visiting their homes.
2018: Bestseller of Mattresses on Amazon & Flipkart
2019: 4 functional manufacturing setups & PAN India serviceability
2020: Wakefit expands to Furniture and Home solutions
2021: Built a workforce of 1590 Wakefiters who helped us reach 10 Lakhs + Indian homes
2022: Launches India’s largest Furniture factory with a mission to help every Indian create their dream home
As a sales professional you will be given a unique opportunity to create B2B Network in respective market for D2C brand. This is accomplished by adding new potential institutional customers and searching for new channels of sales. You must be proactive in prospecting and closing new markets that are strategically consistent with Wakefit's overall B2B sales strategy. Prior exposure in Project sales catering to the Hospitality segment can be an added advantage.
To increase revenue generation from respective markets, find new B2B opportunities, schedule meetings with potential customers, and turn them into wins.
Outbound efforts to create B2B network for Wakefit
Explore new potential markets to create business opportunity
Product presentation, Demo with decision makers to effect closure
Plan and executive weekly and monthly customer meetings
Effective Communicator
Innovative thinking
Networking
Customer-centeredness
Dynamic and adaptable