Diploma Engineer Trainee – Techno Marketing

JOB DESCRIPTION

1. Position Details

• Designation: Diploma Engineer Trainee – Techno Marketing

• Department: Techno Marketing

• Reporting To: Zonal / Regional Techno Marketing Engineer

• Location: As per business requirement

• Qualification: Diploma in Civil Engineering

• Experience: Fresher / Up to 1 year (Cement / Construction Industry exposure preferred)

2. Role Purpose

The Graduate Engineer Trainee – Techno Marketing role is designed to develop young engineering graduates into competent techno-commercial professionals. The trainee will support the techno-marketing and sales teams by providing site-level technical assistance, conducting product demonstrations and trials, engaging with masons and contractors, and building strong product application knowledge to enhance brand credibility and market penetration.

3. Key Responsibilities

• Assist the techno-marketing team in providing technical support to sales and channel partners

• Participate in site visits, product demonstrations, and trial applications

• Support basic site testing activities (slump test, cube casting, cement tests, etc.)

• Provide technical guidance to masons, contractors, and customers under supervision

• Assist in mix design recommendations and product suitability suggestions

• Support handling and documentation of customer technical complaints

• Help organize and execute mason meets, contractor meets, and technical seminars

• Maintain technical reports, MIS, and site visit documentation

• Coordinate with quality control and production teams for technical inputs

• Continuously learn product specifications, standards, and construction practices

4. Key Result Areas (KRA)

• Technical Support to Sales: Effective assistance to sales team through site-level technical inputs

• Product Demonstrations & Trials: Timely execution and proper documentation of demos and trials

• Customer & Influencer Engagement: Quality technical interactions with masons, contractors, and engineers

• Complaint Support: Assistance in reducing technical complaint resolution time

• Reporting & Compliance: Accurate MIS, test records, and adherence to technical processes

5. Roadmap of Success (First 12 Months)

• 0–3 Months: Product knowledge, understanding cement applications, market exposure, and site learning

• 4–6 Months: Supporting independent site demonstrations and basic testing activities

• 7–9 Months: Handling assigned sites and customer interactions under guidance

• 10–12 Months: Contributing independently to techno-marketing activities and sales support

6. Competency Framework

Functional Competencies:

• Basic knowledge of cement and construction materials

• Understanding of concrete applications and site practices

• Ability to conduct basic site tests and technical documentation

Behavioral Competencies:

• Good communication and interpersonal skills

• Learning agility and openness to feedback

• Customer-oriented mindset

• Team collaboration and coordination

Personal Attributes:

• High energy and willingness to work on sites

• Problem-solving attitude

• Ownership, discipline, and accountability

• Ethical and safety-conscious approach

8. Company Profile

Set up and promoted by first generation entrepreneurs more than a decade ago, Amrit Cement Limited (ACL) today is one of the leading manufacturers of cement with a Pan-India presence and a particularly strong foothold in the North East Indian market.

Website: https://www.amritcement.com/about/company-profile/

Address: 6th Floor, Trinity Tower, 226/1, Acharya Jagadish Chandra Bose Rd, Sreepally Ballygunge Kolkata, West Bengal-700020